Saturday, July 7, 2012

What You Should Know About Freelance Web Design | Online ...

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If you?re ready to create a website, there?s a good chance that you?ll need to hire a professional designer. After all, most small business owners and other people who need a site don?t come with the required skills to develop a truly useful Web presence. It can be hard to find the right designer or developer for you, however. These professionals have a wide range of skills, rates and specialties. Here?s a look at the field of freelance Web design that?ll help you make the choice.

Designers Vs. Developers

The first question you need to ask yourself when you hire someone to create a website is whether you need a Web designer or a developer. A designer can provide you with graphics, HTML, and other basic visual designer elements. A Web developer can offer programming, a database, and other more complex elements. Because of their additional expertise, you can expect to pay more for a Web developer, but you?ll get greater functionality for large or complicated sites.

Finding a Competent Freelancer

If you decide to use a freelance designer or developer instead of someone who works with a Web design firm, you may be able to pay less or bargain more effectively. You also have a greater risk of getting someone who can?t provide what they promise, however. Start by looking for your freelancer through a site that will guarantee their work, or ask independent freelancers for testimonials by previous satisfied customers. Be wary of people who offer amazing results for a very low fee; they may not be entirely honest.

When and How to Pay

Paying for your site design can be a point of contention. After all, you?d prefer to pay only after all the work has been done and you?re satisfied with the job, but the freelancer doesn?t want to do work that he or she won?t be paid for. One common compromise is to pay for part of the job up front, then to deliver the rest of the payment after certain milestones have been completed. You can also work with a third party that will hold the payment in escrow until the job is completed. Avoid paying for all your web design up front, however, and make sure that you protect yourself with a solid legal contract. This will help you and your freelancer feel confident that you?ll get a return on your investment.

Negotiating the Fee

Freelance Web design fees vary significantly, with some designers charging as little as $20 per hour and other asking for as much as $150. You may be asked to pay an hourly rate or be quoted for the whole job. In general, it?s best to avoid the very cheapest and most expensive designers, unless you have a justification for their specific rates.

You should also make sure that you receive a spelled-out list of all the work performed and the fee for each part of the site design before you pay. This helps protect both parties and makes the process much easier. Don?t feel bad about negotiating for a lower fee if the initial quote doesn?t fit your budget; you and your designer may be able to change the scope of the job or negotiate a package deal that benefits both parties.

Source: http://online-biz-articles.com/what-you-should-know-about-freelance-web-design/

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